From his beginnings as a physiotherapist specialising in sports medicine to his current role as the chief strategy and community affairs officer at Bendigo Health, Craig Bosworth’s journey reflects both his adaptability and commitment to the evolving landscape of healthcare.

“I started off as a physiotherapist, specialising in sports medicine for many years,” says Craig. “However, I decided to pivot towards the business side of health. My career has spanned various organizations and hospitals in Melbourne, and now, I’m proudly part of Bendigo Health.”

Craig's role at Bendigo Health is multifaceted. He oversees corporate affairs, including media and marketing, and is deeply involved in fundraising efforts. Additionally, he manages the hospital’s volunteer programs and takes the lead on strategic planning. “The major part of my job is to strategise for where Bendigo Health is now and where it wants to be in the next five years,” Craig explains.

The decision to join Bendigo Health came at a pivotal moment for Craig. “The opportunity to become the chief strategy and community affairs officer was a chance for a new challenge,” he says.

Having previously worked in regional Victoria, Craig was already familiar with the unique charm and opportunities the region offers. “Bendigo Hospital is renowned for its excellence,” he notes. “With a new CEO and a dynamic executive team, it felt like the perfect time to join.”

Looking ahead, Bendigo Hospital is poised to embark on its next strategic planning process. “We’re focusing on defining our role within the community over the next five to ten years,” Craig says.

His approach involves extensive engagement with various stakeholders, including doctors, nurses, allied health professionals and community members. “My role is to gather insights from everyone involved and understand what they envision for Bendigo Health’s future,” he adds.

Bendigo’s evolution alongside its community and its transformation from a mining town to a thriving regional city is a story Craig is eager to build on. “Bendigo has grown significantly and become an integral part of Victoria’s regional landscape,” says Craig.

“I want to ensure that in the coming years, we’re well positioned to leverage this growth and continue to serve our community effectively.”

For Craig, relocating to Bendigo wasn’t just about career opportunities—it was also about lifestyle. “Having grown up in Melbourne and worked across Australia, I was ready for a change,” he reflects. “Bendigo is renowned for its food, wine, and vibrant events scene. Many Melburnians visit for these reasons, and that was a significant attraction for me.”

Settling into Bendigo has been a seamless transition for Craig. “Finding a home here was crucial,” he says. “I recently moved into my apartment and was warmly welcomed by the hospital. It’s been fantastic to be embraced by my new workplace.”

Outside of work, Craig has been immersing himself in the local culture. “I’m constantly discovering new places to visit around Bendigo,” he shares. “From exploring the city itself to checking out satellite areas, I’m thoroughly enjoying my weekends here.”

He’s also been hosting friends and enjoying local attractions, including the Woodhouse, Dispensary, Balgownie Wines and the Light Festival at The Great Stupa. “The local food, wine, and events have been incredible,” Craig says with enthusiasm. “It’s been an absolutely fantastic time so far.”

As Craig settles into his new role and community, his journey highlights a seamless blend of professional dedication and personal fulfilment. With his background and passion for regional Victoria, Bendigo Health is poised for a bright future under his strategic leadership.